Approximately 1/4 Bookings Result In A No-Show Or Last-Minute Cancellation
Bookings are crucial for many businesses. When a customer doesn't show up or makes a last-minute cancellation the business looses revenue in several ways, mainly through un-fillable slots which accounts for an average flat 25 percent loss already!
30% of customers won't book if prior card details are required.
It has been determined that unpopular booking deposits lower reservations by as much as 30 percent, but are viewed as an acceptable cost to mitigate the impact of no-shows and last-minute cancellations on the business. We disagree.